Marketing Strategy

Digital presence is extremely important for any business. However, just owning one website or one page on social networks is not enough to reach your customers efficiently. This is where Digital Marketing comes in, starting with strategies and actions to reach the right audience, in the right way and at the right time. The following are five benefits that Digital Marketing can bring to your...

Read More
Posted under Marketing Strategy

It is not uncommon to find within companies the thought that marketing strategies will only contribute to indicators of the area itself, such as placement on the front pages of Google, increased traffic to the site, clicks, followers on social networks, etc. This is a reality present in many businesses. But these are just metrics of vanity, and do not really present many effective results for...

Read More
Posted under Marketing Strategy

In recent decades there has been a transformation in society, in the way of life and consumption. That is why the traditional marketing, as we knew a few years ago, is about to disappear and be replaced by a form of marketing that is making a lot of noise:  e l Inbound Marketing. With the Inbound, consumers do not feel that the purpose of the company is to achieve sales, but that it goes...

Read More
Posted under Marketing Strategy